Category Archives: PR

The Trouble With Cold Contacts

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TODAY’S incoming cold call went something like this: “Hello. I’m Adam. I’m calling from *****. Are you the home owner?” Tiger Taz: “Yes, I am” Adam: “How are you?” T: “I’m very well, thanks Adam. What are you trying to sell me today?” … Continue reading

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What’s your business personality?

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EVERY business has a personality. Well, it does, doesn’t it? Some are young and funky (or old and funky), some are quirky, some are geeky, some are strict and serious and some are – let’s face it – just a … Continue reading

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Seven Common Twitter Mistakes To Avoid

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UNLESS you’ve been living on another planet (or only just discovered the wonder of Turquoise Tiger, of course), you’ll probably know we PR cats are big fans of Twitter. We provide training to individuals, groups and businesses who don’t quite … Continue reading

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Posted in marketing, PR, social media, twitter | Tagged , , , , , , , , , | 1 Comment

How to be really, really disappointed by social media

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IN business, it’s important to stay ahead of the game. No matter how well you thought you knew your sport when you trained, back in the 80s or 90s, you can guarantee things will have changed considerably since. Business is … Continue reading

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Social media ROI… the proof of the pudding!

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CAN anyone remember life BSM (Before Social Media)? Today, thousands of businesses across the UK are embracing it, but despite phenomenal uptake, in some quarters the rather cautious jury’s still out when it comes to its true marketing power, its … Continue reading

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Is your competitor hogging the spotlight?

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You’re sitting there grabbing a quick coffee and leafing through a business magazine as you wait to go into an important meeting when you catch a competitor leaping out at you from the pages. How do you feel? Absolutely fine … Continue reading

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Turquoise Tiger’s vitally important Facebook infograph

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YOU know how it works here at Turquoise Tiger… you ask and we do our best to deliver! Well, we’ve had lots of fine folks asking us for Facebook advice for some time – everything from how big your cover … Continue reading

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Facebook does it again!

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FACEBOOK is making more changes to its feeds and, yet again, messing about with pages. This time, Facebook is creating a new Pages Feed with updates from all the pages we like, completely separate to our News Feed. It’s being … Continue reading

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Posted in facebook, marketing, PR, social media | Tagged , , , , , , , | 6 Comments

Dealing with negative feedback on Facebook

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We’ve had a few people asking about ‘negative feedback’ on Facebook lately so, being the helpful cats that we are, we decided to explain all in a blog. The golden rule, as spelled out in large, friendly letters on the … Continue reading

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Three steps to marketing gold

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Heather Stanning and Helen Glover have just won Team GB’s first gold medal at London 2012, becoming the first British women rowers to win an Olympic title. Bradley Wiggins has become GB’s greatest ever Olympian after taking gold in the … Continue reading

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Posted in business, marketing, PR | Tagged , , , , , | 4 Comments