YOU know how it works here at Turquoise Tiger… you ask and we do our best to deliver!
Well, we’ve had lots of fine folks asking us for Facebook advice for some time – everything from how big your cover images need to be to how to resposition wall pictures and how to keep your important statuses at the top of the page.
So, we’ve rolled everything you’ve been asking us into one simple, downloadable infograph. Continue reading
FACEBOOK is making more changes to its feeds and, yet again, messing about with pages.
This time, Facebook is creating a new Pages Feed with updates from all the pages we like, completely separate to our News Feed. It’s being rolled out now, so if you don’t already have it, you should see it soon. And if you don’t spot it straight away, look again… Facebook’s helpfully making it hard to find by burying it deep down under ‘Pages’ on the left hand column, rather than placing it next to News Feed. Continue reading
IN the Tiger den there’s no such word as failure. That’s not to say that there aren’t disappointments when things don’t go as well as we would like.
Every business experience, good and bad, is a learning curve, but only if we choose to step back, take the emotion out of it and evaluate with a rational head on our shoulders.
Continue reading
We’ve had a few people asking about ‘negative feedback’ on Facebook lately so, being the helpful cats that we are, we decided to explain all in a blog.
The golden rule, as spelled out in large, friendly letters on the cover of the Hitchhikers’ Guide to the Galaxy, is DON’T PANIC.
Seriously, don’t. You can’t please all of the people all of the time, and Facebook’s negative feedback is nowhere near as horrible as it sounds.
It’s over. After years of planning, London 2012 said goodbye to the world in spectacular style on Sunday night.
For 16 days we have laughed, cried, cheered and Mexican waved every step of the way with Team GB, whether at the Olympic venues or watching from our armchairs.
I’ve lost count of the number of goosebump moments experienced, the incredible sense of pride felt when watching our athletes compete on the world stage, seeing the beautiful venues in all their splendour and looking at the medal table to find us third, yes third, behind the giants that are the US and China.
Finally, finally we can take pride in waving our union flags. It’s okay to wear your national pride, and wear it we have – hats, underwear, deely boppers, Team GB t-shirts, scarves, sweatshirts, shoes…. The list goes on.
And we’ve given ourselves permission to shout about it. Not for political reasons, but for the love of a nation, its incredible Olympians and all the wonderful things about this nation and the people who live here. Continue reading
Heather Stanning and Helen Glover have just won Team GB’s first gold medal at London 2012, becoming the first British women rowers to win an Olympic title. Bradley Wiggins has become GB’s greatest ever Olympian after taking gold in the cycling time trial. And boy, does it feel good!
The Union Jacks are waving proudly as many of us around the UK celebrate these amazing achievements. What a day! But just think about all the months, the years that led up to this. These British Olympians didn’t just get in a boat or on a bicycle a couple of months ago, have a few practice runs and then row or cycle to glory. Their win was only possible after hours and hours of disciplined, dedicated training, perfecting their technique, testing out what does and doesn’t work for them, looking at the strengths and weaknesses of their opposition and adjusting their game plan accordingly.
Guess what? It’s the same when it comes to promoting your business… Continue reading
ARE you tired of being fed lines about sustained marketing approaches? Don’t understand why you can’t just fire off one press release and be famous in all the right places? Check out our quick infographic jargon buster and all the pieces will fall into place! Continue reading
EVERYONE with a website seems to be talking about the new EU Cookie Law, despite very few businesses having a firm grip on what’s expected of them and how best to avoid the quoted £500,000 penalty for breaching the rules.
If you’ve found yourself caught up in cookie confusion, the first thing to understand is that the rules aren’t really new at all. In fact, they were introduced in 2011, with the powers that be (in this case the Information Commissioner’s Office) giving everyone a year to get their websites in order. Despite big figures being thrown around the internet, the ICO has already said it’s “most unlikely” that fines will be meted out at this stage. Continue reading
THERE’S a worrying trend that’s been creeping into magazine publishing over the past few years, and it seems to be getting worse.
We tigers are sick to the back teeth of being asked to pay for advertising space in order for magazines to run news stories. It goes against every law in journalism, it’s wholly unfair to the business associated with the press release and it breaches some pretty important publishing guidelines. What’s more, as far as we’re concerned, it’s a sure fire way to stop us EVER wanting to place spend with said publication and we’d probably advise our clients to do the same. Continue reading
ARE you wondering why people aren’t engaging with your business on Facebook? Have you set up a page, gathered plenty of ‘likes’, but still nobody’s using your wall? Maybe people are responding to your comments, but they’re still not leaving their own posts?
If this is the case, it may well be that you’ve missed a little setting in your page editing suite. It’s really easy to do and, to be honest (sorry Facebook!), the gang in charge haven’t made it that simple for page owners to spot.
So, if your Facebook wall is showing nothing but a string of your own page logo, with only a smattering of comments, it’s time to check your settings. Don’t worry, it’s really simple and the Turquoise Tigers are here to hold your paws.
Turquoise Tiger Blog